Professor Francis S. Blouin, Information & History, UM College of LSA
How did we go from constructing carriages one unit at a time in the late 19th Century to Ford’s production of over one million vehicles per year by 1920? The answer is a complicated one and addresses the transformation of the American economy from the age of individualized production to the era
of big business. This story discusses cars, railroads, department stores, advertising, consumer culture and more! Sponsored by Stuart Jeffares of the Jeffares Group of Max Broock.